EVENTS TO ATTEND

CURVENY New York Tues. Feb. 21| Wed. Feb. 22| Thurs. Feb. 23, 2012


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Tuesday February 21

All Day : Enter the “Get Spoiled” Raffle and WIN (93 winning retailers expected)

MEET with participating brands - 83 participating brands

DISCOVER their Fall/Winter 2012 Collections 

WIN $1,000 worth of merchandise (retail value) and/or one of 10 available iPad 2's

         --> The drawing will take place on Thursday, February 23rd at 2 p.m. in the 
           restaurant/lounge area

(Please note that you do not have to present to win. If you are not present during the drawing and you win, you will be notified via email.)

*Bonus : all winners will receive the Ali Cudby’s bestselling book,
Busted! The Fab Foundations™ Guide to Bras that Fit, Flatter and Feel Fantastic

10 A.M. : Breakfast: Get-together for Retailers

"The Crash Course to Attend to Make the Most of Your Visit"

This event is a crash course for retailers and a great way to get started at CURVENY New York.While enjoying a complimentary breakfast, you will receive a heads-up on what’s new and not-to-be-missed at CURVE this February:

- New Brands, New Products
  The must-attend "Legwear to Life" Seminar (link to register directly to the seminar)
- The highly anticipated Trend Seminar presenting
  the Fall/Winter '12-'13 trends by Carlin (#1 Trend Forecasting Agency in Europe)

- The "Get Spoiled in New York" Raffle, a new opportunity to WIN 
  $1,000 (retail) worth of merchandise and an iPad2 (link to book apt  directly with participating brands)

Speakers:       Laurence Teinturier, CURVExpo Vice President - Lindsay Peterson, CURVExpo Account Manager

 

 

11:30 A.M. : Trend Seminar: Fall/Winter 2012 Trends by Carlin

"Your Guide to Shop the Show Floor With Knowledge of the Latest Trends"

Over 250 Designer Lingerie and Swimwear brands will be presenting their Fall/Winter 2012 Collections to you... it can be quite overwhelming to identify the trends you cannot miss!

To make your visit as efficient and successful as possible, this seminar will provide you with guidance and immediate immersion into the Fall/Winter '12-'13 trends.

At the end of the presentation, each of you will receive a "Trends Trail Guide" to use while walking the show.

A special presentation by the leading Trend Forecasting Agency: CARLIN Int'l Group.
 

Speaker:        Catherine Ramé – Internation business development – CARLIN INTL

1 P.M. : Legwear Seminar: A Booming Industry That Every Retailer Should Learn About & Carry in Your Store

"Legwear to Life" a very comprehensive seminar by representatives from top international brands.

This seminar begins with an overview of today's growing legwear market and the Fall/Winter '12-'13 fashion trends.The prominent legwear brands at CURVENY New York will then present an "elevator pitch" about their:

- Brand DNA
- Product positioning
- Key success factors
- Unique customer service

After the presentation, the participating brands cordially invite the retailers in attendance to meet with them at their booth to review their collections. A beautiful gift sample will be offered!

Participating brands:

- Aristoc - Booth # 408 - Book your appointment
- Emilio Cavallini - Booth # 415 - Book your appointment
- Falke - Booth # 327B - Book your appointment
- Gerbe - Booth # 223 - Book your appointment
- Philippe Matignon - Booth # 405 - Book your appointment 
- Pretty Polly - Booth # 408 - Book your appointment 
 

With Special Guest: Jill Zarin, Designer of Skweez Couture, Owner of Zarin Fabrics, writer, and the star behind the Hit Bravo TV series, “The Real Housewives of New York City”.

2:30 P.M. : Exclusive: Meet & Greet with Jill Zarin - Skweez Couture

"Fresh Skweez"

Please join us as we welcome Jill Zarin and her Skweez Couture shapewear collection to CURVENY New York on February 21st at 1PM during the "Legwear for Life" seminar. Book your appointment with Skweez Couture

BEAUTY BEGINS WITH A GREAT FOUNDATION and Skweez Couture is the foundation that we have all been waiting for….luxurious and fashionable shapewear that can help you Skweez into your clothes or can be worn as outerwear for a Skweezilicious slim and sexy look.

Please stop by for “Fresh Skweez”, a meet and greet and preview the new Skweez Couture Fall Collection in seminar room at 2:30 P.M.

"I'm so excited to be a presenter at the "Legwear to Life seminar", and to share how NYC has shaped my design aesthetic. To have the opportunity to present my new collection here and share my personal experiences with these amazing retailers and other brands is a dream come true". Jill Zarin

2-5 P.M. : Eveden's Fitting School: Book your seat today (space is limited)

"A hands-on fitting workshop designed to maximize your retail success"

Wednesday February 22

All Day : Enter the “Get Spoiled” Raffle and WIN (93 winning retailers expected)

MEET with participating brands - 83 participating brands

DISCOVER their Fall/Winter 2012 Collections 

WIN $1,000 worth of merchandise (retail value) and/or one of 10 available iPad 2's

         --> The drawing will take place on Thursday, February 23rd at 2 p.m. in the 
           restaurant/lounge area

(Please note that you do not have to present to win. If you are not present during the drawing and you win, you will be notified via email.)

*Bonus : all winners will receive the Ali Cudby’s bestselling book,
Busted! The Fab Foundations™ Guide to Bras that Fit, Flatter and Feel Fantastic

10 A.M. : Seminar: The Best Things in Life ARE Free

How to Get Maximum Publicity for Your Store Without Spending Money

By: Ali Cudby, bestselling author of the book Busted! The Fab Foundations™ Guide to Bras That Fit, Flatter and Feel Fantastic.

With Insights from the Following Stores:

  - Claire Chambers, Journelle - New York, NY - www.journelle.com  
  - Jen Manuel Carroll, Bellefleur – Seattle, WA - www.bellefleurlingerie.com 
  - Sarah Wiener, Trousseau – Vienna, VA – www.trousseaultd.com


Topics to be Discussed:

  - Publicity is FREE!

  - Publicity is more believable and more authentic than advertising.
  - Publicity MULTIPLIES!!!


How to approach bloggers, journalists and producers - a successful publicity campaign - benefits of local media- the value of a good “hook.”- When to outsource. Working with PR firms: getting the most bang for your buck.

ALI CUDBY is the CEO of Fab Foundations™ LLC. Her articles on bra fit advice and industry innovations are read by tens of thousands of consumers and industry professionals each month. She is a regular columnist for Lingerie Briefs, Lingerie Buyer and McPete Sez Newsletter and has been featured in outlets ranging from BareNecessities.com to Essence and Weight Watchers Magazine.Ali is a graduate of the University of Pennsylvania and has an MBA from the Wharton School of Business. Previously, Ali held strategic marketing roles at The New York Times Company, Animal Planet Television Network and Golf Digest.
 

2 P.M. : Trend Seminar: Lingerie & Swimwear Spring/Summer 2013 Trends by Carlin

"Spring/Summer 2013 Trends - Exclusively at CURVE!"

If you are designer, product development manager, merchandiser, brand manager, or creative director and are at the early stages of your Spring/Summer 2013 Collections design process... this seminar is for you!

Take advantage of this unique opportunity to get a head start before anyone else!

A special presentation by the leading trends forecasting agency: CARLIN Int'l Group.

     Speaker:    Catherine Ramé – International Business Development – CARLIN INT'L

All day : Eveden's Fitting School: Book your seat today (space is limited)

"A hands-on fitting workshop designed to maximize your retail success"

12 P.M. : BRUNCH: Expanding Your Distribution to Europe: Sourcing Fabrics, Buying New Exclusive Brands

"What in for me at MODECITY in Paris on July 7, 8, 9, 2012: the largest lingerie and swimwear show worldwide."

Seminar hosted by
Marie Laure Bellon Homps, EUROVET CEO

• I am a lingerie or swimwear manufacturer and I want:

   - To extend my distribution in Europe and possibly exhibit
   - To be immersed in trends and Fall/Winter 2013 fabrics

• I am an established retailer in North America and I want:

   - To discover new brands
   - To find out about the latest trends
   - Source for my private label needs (fabrics and accessories)

This event is for you!

Register NOW to be eligible for one round-trip ticket to Paris!
There will be a total of two winners (one ticket for a manufacturer, one ticket for a retailer)
The winners will be contacted by February 24, 2012 by e-mail (do not forget your business card!
)
 

Thursday February 23

All Day : Enter the “Get Spoiled” Raffle and WIN (93 winning retailers expected)

MEET with participating brands - 83 participating brands

DISCOVER their Fall/Winter 2012 Collections 

WIN $1,000 worth of merchandise (retail value) and/or one of 10 available iPad 2's

         --> The drawing will take place on Thursday, February 23rd at 2 p.m. in the 
           restaurant/lounge area

(Please note that you do not have to present to win. If you are not present during the drawing and you win, you will be notified via email.)

*Bonus : all winners will receive the Ali Cudby’s bestselling book,
Busted! The Fab Foundations™ Guide to Bras that Fit, Flatter and Feel Fantastic

9:30-12:30 : Eveden's Fitting School: Book your seat today (space is limited)

      "A hands-on fitting workshop designed to maximize your retail success"

2 P.M. : Raffle Drawing: "Get Spoiled in New York"

“GET SPOILED” RAFFLE!      MEET – DISCOVER – WIN

CURVExpo is proud to introduce our “Get Spoiled” raffle for our February 2012 shows!

By booking appointments with participating brands, you will have the chance to win

     - $1,000 worth of merchandise(*) from one of the 83 participating brands
     - One of 10 iPads loaded with important vendor information.

You will have 93 chances to win one of these fabulous prizes!

Step 1: MEET THE BRANDS

    -->  Book your appointments with participating brands to secure your time slot.
           The more appointments you book, the more chances you have to win!

Step 2: DISCOVER THEIR COLLECTIONS

     --> Once you are at the brand’s booth, you will have the opportunity to
           review and discuss their collections. Afterwards, you will be invited to
           drop two business cards in each raffle box.

Step 3: WIN A FABULOUS PRIZE

     --> The drawing takes place on Thursday, February 23rd at 2 p.m. at the DJ Lounge

With 93 “spoiled” winners, you have the chance to win either $1,000 worth of merchandise, which will be carefully selected with guidance from that brand, or a fully loaded iPad containing vendor contact information and line sheets, perfect for staying in touch with your favorite brands.

Good Luck!

Disclaimers:

- Each raffle is open to retailers only. Limit one winner per store. Don’t forget to
  bring many business cards!
-
(*) The $1,000 worth of merchandise is retail value. Upon winning, the winner
  will receive a certificate from the brand which can be redeemed at your leisure.
- You do not have to be present to win a prize. If you win and are not present,
  you will be notified via email within 24 hours.

*Bonus : all winners will receive the Ali Cudby’s bestselling book,
Busted! The Fab Foundations™ Guide to Bras that Fit, Flatter and Feel Fantastic